Month: June 2021

5 steps to inspire your reader

The benefits of applying these copywriting principles on a landing page

The benefits of applying these copywriting principles on a landing page There are many reasons to have both landing pages to promote your offers and products and a website to promote your organization. Both require using the principles of copywriting, even if they are seeking different results. But what are the differences and similarities? Let’s …

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what is seo copywriting

A short guide on how to write SEO content that ranks on Google

Writing great content is about so much more than just putting words on the page and hoping that someone reads it.  When creating content, a writer has to consider first the human reader and their desires. Then, search engines and the optimization needed to get their attention comes into play. Together these considerations form the …

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