You don’t have to work at a content marketing agency or be a professional to improve your copywriting skills.  As someone who reads blogs, or even works to create highly readable (and findable) content for your business, you won’t be surprised to learn that there is a formula to structuring a blog, to writing a …

The Ultimate Guide: How to write a blog in 2022 Read More »

Over the past two years, since the beginning of the pandemic, companies have come to me seeking information to help them decide whether it made the most sense for them to hire an internal marketing person who could manage their marketing or an agency like mine that would handle all aspects of the work – …

Outsourced Marketing Agency Versus An Internal Team (Hiring Guide) Read More »